01The library
People who don’t work for you.
The first 25 of the catalog — an everyday-eating panel from night-shift nurses to long-haul drivers. Every persona lives new days on a schedule, so what they remember (and what they’ll object to) keeps moving.

Victor Ivanov
Refrigeration engineer, on-call · 30
Emergency callouts to Mannheim supermarkets with heavy tooling; no plannable end to the day, breaks follow the compressors.

Erik Janssen
Dual-track business student · 22
Competitive rower needing ~4,000 kcal a day; eating is a logistics problem between training blocks.

Dragan Ilic
Truck washer · 48
Truck-stop washing bays on the Lower Rhine — wet clothes, shift noise, a cash budget, and a son back in Serbia.

Iris Baum
Florist, own shop · 60
Runs her own Lübeck flower shop through seasonal peaks with cold hands, rent pressure, and a household of one since being widowed.

Sandra Kruse
Freelance midwife · 39
On-call life: meals drop the moment the phone rings — survives on muesli bars from the glovebox.

Adriana Popescu
Domestic helper, three households · 44
Commutes by bus and metro between private households in Nürnberg, minds mini-job limits, and cares for her mother-in-law on the side.

Diana Neubert
Content moderator · 26
Queue pressure and distressing content in Essen; the job follows her home into a young relationship.

Tobias Mertens
IT administrator · 43
Server operations with on-call duty and a migration running in Wolfsburg; the ticket queue fills faster than he can empty it.

Nadja Kowal
Debt counsellor · 44
Case files, crisis conversations and tightly packed appointments in Dortmund; pauses vanish into other people’s emergencies.

Ali Hassan
Falafel-shop owner · 33
Plates hundreds of meals a day for other people; eats his own standing up — leftovers, mid-afternoon.

Markus Steiner
Police officer, patrol duty · 38
Rotating patrol shifts; meals follow the callout board — often a petrol station after midnight.

Holger Renz
Waterworks technician · 59
On call for burst mains in Kassel, hiking on a worn-out knee, while his wife carries the care for her mother.

Greta Noergaard
Wind-farm dispatcher · 38
Control-room shifts in Husum: fault alerts, turbine schedules and North Sea weather decide when she eats.

Erik Sjoeberg
Ferry engineer · 58
Engine-room watches on the Kiel ferries — weather windows, machine noise, and meals in the shift cabin.

Ilona Seifert
Florist · 63
Early wholesale market runs in Erfurt, chilled stock to manage and regulars who expect her at the counter.

Deniz Arslan
Emergency dispatcher · 38
Hears crises by the minute in a Cologne control centre; plans meals around headset breaks and prayer times.

Piotr Lewandowski
Drywall installer, on assembly · 49
Week-long site postings around Magdeburg: guesthouse rooms, a microwave in the site container, and a daily call with his son.

Judith Kramer
Notary · 46
Notarisations and statutory deadlines in Münster, with the family’s care logistics coordinated between appointments.

Friedhelm Lange
Retiree, club chairman · 68
Widowed eight months ago; cooking for himself for the first time in his life — food is duty and grief at once.

Esra Kaplan
Sheltered-workshop instructor · 36
Production targets and personal support collide in her Bielefeld workshop; migraines and the daycare pickup frame the day.

Maximilian von Arnim
Management consultant · 45
Monday-to-Thursday at the client, hotel weeks; expense-account dinners, and the weight creeping up for two years.

Silke Mattern
Special-needs educator · 44
Rotating shifts in a Trier residential group, de-escalation work, and a partner away on assembly jobs.

Marlene Beck
Theatre stage manager · 47
Calls the shows in Hamburg: rehearsal schedules by day, performances by night, the whole ensemble on her headset.

Timo Schade
E-sports coach · 29
Afternoon and evening sessions at a Rostock youth centre; dinner windows are the first thing the training plan eats.

Livia Schenk
Game QA tester · 28
Bug bashes and release crunches in Düsseldorf — long screen days where lunch slips between test passes.
02The open catalog
Browse every persona on data.sonaloop.com.
The 311-strong catalog lives in the open — each persona with their profile, calendar and the memories they’ve accumulated living their days. Read it, search it, and pull the panel you need into a council over MCP.
From the public sonaloop-data catalog — a German everyday-eating panel, refreshed as the personas live new days. Profiles are synthetic and must be validated against real customer evidence; the full library (lived memories included) connects over MCP.